Using unconventional methods of advertising is a great way to promote your business. When you first start a business you spend time working on your logo, business cards, website, etc. Collectively, these facets are used in part to define your identity.

It does not matter if you are a new or existing business, you have to be noticed and remembered. Not every option listed below will ensure success in your particular industry but we encourage you to think outside the box. Here are a few ideas:

• Use company letterhead to communicate any and all business matters
• Apply coupon codes on your invoices for future purchases by repeat customers
• Print flyers for upcoming events
• Send newsletters to subscribers focused on either helping them or bringing awareness to a related subject matter
• Always have business cards and pamphlets on hand so your customer knows how to contact you when goods and services are needed

These are just a few ways to make sure that you remain in the forefront of your industry. As we begin to work more together, we will determine new and innovative ways to maintain open channels of communication with your target market.